Director of Marketing and Sales Operations
I manage a team of marketing specialists across North America that helps our company sell our products and services. We create the messages for advertising, trade shows, and online content that will attract the people we want to buy them. We create the tools and materials that our sales teams use to sell. We track sales progress and make adjustments to our programs to improve how we market and sell. We get to work with the engineering, sales and senior leadership to translate strategy and product/service information into tactical programs and tools.
Relevant School Subjects
Areas of Expertise
From high school, I went to university for a general business background. From there I went into a dedicated advertising program at a college.