We use cookies to make interactions with our website and services easy and meaningful, to better understand how they are used and to tailor advertising. By using our website or clicking "accept", you are agreeing to our Privacy Policy.

Skip to main content


Matthew Kruschack

Director of Sales - Telco, Auto and Gaming

TransUnion Canada

Job Description

I'm a 20 year sales executive. Over the years I've worked at BlackBerry, TCL and TransUnion managing portfolios of business for these companies. In Canada and in the USA, working with and selling to telecommunication companies like Rogers, Bell, TELUS, and AT&T.

I currently work at TransUnion managing their telecom portfolio of business, selling TransUnion services and data to Canada TELCO's. Our services and data help them make better decisions on how to manage their customers.

Relevant School Subjects

  • Business
  • Guidance and Career Education
  • Technological Education

Areas of Expertise

  • Admin/Business
  • Marketing/Advertising
  • Telecommunications
  • Transportation/Logistics

Career Story

After high school I was accepted at the Wilfrid Laurier University school of business in the Honours Business Admin program with Co-op. The Co-op piece was the most important part as it enabled me to get real world experience while I was learning the theoretical at WLU.

After 3 Coop terms at BlackBerry and Honda I leveraged my BlackBerry Co-op into full time work at BlackBerry after university.

I worked for 10 months post university at BlackBerry in full time contract position and then backpacked through western Europe for 3 months. Returning to BlackBerry full time and spending nearly 14 more years there. I then was hired by TCL to run their Canadian smartphone business, relaunching the BlackBerry smartphone brand in Canada and opening up a Canadian office at Communitech in their corporate innovation area. After 3 years at TCL I wanted a new challenge in a new industry and started at TransUnion in 2019.

Back to top